Choosing a Brokerage: Like Dating, But with Less Honesty and More Paperwork.
- Howard Drukarsh
- Apr 10
- 2 min read
Whether you’re just getting licensed or making a move after years in the business, choosing a brokerage is a big decision. And just like dating, the first impression can be polished and promising but it takes a little digging to find out what’s really going on.
Before you commit, take a closer look. Not every brokerage is what it appears to be.
👁️ Here are a few things to watch out for:
📞 1. Ask about availability
Call current agents and ask if the Broker is accessible. Do they respond during evenings, weekends, or when things go sideways? If not, that silence may continue after you join.
🔎 2. Review the Broker/Manager’s track record
Look up the Broker of Record or Manager on LinkedIn. If they’ve changed companies frequently, it could be a red flag. Stability and consistency in leadership are important when you’re building your real estate career.
🧔♀️ 3. Talk to former agents
If someone left the brokerage, ask them why. You will get honest insight you may not hear during the interview process.
👓 4. Read the contract carefully
Go through the Independent Contractor Agreement with the Broker or a Manager. If they rush the process or avoid questions, that may be how they handle support too.
💻 5. Look them up on RECO
A quick search on the Real Estate Council of Ontario site can show you if there are any complaints or disciplinary actions. It is an easy and important step.
The right brokerage can support your growth and help you succeed.
The wrong one can slow you down.
1️⃣ Ask questions.
2️⃣ Trust your instincts.
3️⃣ Take your time.
Because in real estate, just like dating, it is better to be cautious than to commit to the wrong relationship.

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